Trending...
- Registered Nurse Launches Healthcare Wealth Strategy Practice for Healthcare Professionals - 106
- UK Financial Ltd Confirms CATEX Exchange Integration of SMPRA and LTNS 1 Ahead of Compliance-Based Trading Activation
- NRx Pharmaceuticals Could Be on the Verge of a Breakout Year as AI, FDA Catalysts, and Mental Health Demand Converge
~ Charles & Colvard, Ltd., a renowned fine jewelry company known for its lab-created gems, has recently announced the launch of its new digital B2B trade-portal, charlesandcolvarddirect.com. This move marks a significant shift away from the company's current distributor model and will allow independent jewelers and retailers to purchase loose gems directly from the company for the first time in its nearly three-decade history.
According to Don O'Connell, President and CEO of Charles & Colvard, this new portal, called Charles & Colvard Direct, is expected to be a game-changer for the company. "We are excited to formally announce the launch of Charles & Colvard Direct, which we believe will be a catalyst for future growth based on this significant shift in our traditional business model," he stated.
The self-service portal will offer approved Charles & Colvard Direct retailers and independent jewelers access to the full catalog of the company's premium brand of moissanite gems, Forever One™. It will also feature their newest gemstone brand, Forever Bright™ moissanite.
More on ncarol.com
O'Connell acknowledged the challenges faced by independent jewelers and retailers in today's market where there is downward pricing pressure on gems. "By cutting out the middleman and selling directly to these businesses, we can offer better prices on our gems," he explained. This move aims to support independent businesses while maintaining brand integrity in an industry that is often plagued with misinformation and counterfeit products.
The Company's new offering for price-conscious consumers is Forever Bright™ moissanite, which will replace Moissanite by Charles & Colvard®. While these gems are generally invisible to the naked eye, magnifying them may reveal slight imperfections in cut, clarity or polish. However, they still maintain exceptional quality standards synonymous with the Charles & Colvard brand. O'Connell added that Forever Bright™ competes with foreign-developed moissanite in terms of cost, but with the added assurance of quality.
To learn more about Charles & Colvard Direct and their products, interested parties can visit www.charlesandcolvarddirect.com. This new digital trade-portal is expected to revolutionize the way independent jewelers and retailers purchase gems, providing them with direct access to high-quality, lab-created gems at competitive prices.
According to Don O'Connell, President and CEO of Charles & Colvard, this new portal, called Charles & Colvard Direct, is expected to be a game-changer for the company. "We are excited to formally announce the launch of Charles & Colvard Direct, which we believe will be a catalyst for future growth based on this significant shift in our traditional business model," he stated.
The self-service portal will offer approved Charles & Colvard Direct retailers and independent jewelers access to the full catalog of the company's premium brand of moissanite gems, Forever One™. It will also feature their newest gemstone brand, Forever Bright™ moissanite.
More on ncarol.com
- Instant IP Teams: Bringing Enterprise-Grade Collaboration to IP Protection at the Speed of Thought
- UK Financial Ltd Confirms CATEX Exchange Integration of SMPRA and LTNS 1 Ahead of Compliance-Based Trading Activation
- Ashikaga Flower Park's "Great Wisteria Festival 2026"
- Architect of Neurodiversity Will Lead the First U.S. Team of Autistic Children to the "Genius Cup" in Hiroshima, Japan, in 2027
- Deborah E. Jones Introduces Emotional Sovereignty, a Powerful New Book on Emotional Mastery, Resilience, and Intentional Living
O'Connell acknowledged the challenges faced by independent jewelers and retailers in today's market where there is downward pricing pressure on gems. "By cutting out the middleman and selling directly to these businesses, we can offer better prices on our gems," he explained. This move aims to support independent businesses while maintaining brand integrity in an industry that is often plagued with misinformation and counterfeit products.
The Company's new offering for price-conscious consumers is Forever Bright™ moissanite, which will replace Moissanite by Charles & Colvard®. While these gems are generally invisible to the naked eye, magnifying them may reveal slight imperfections in cut, clarity or polish. However, they still maintain exceptional quality standards synonymous with the Charles & Colvard brand. O'Connell added that Forever Bright™ competes with foreign-developed moissanite in terms of cost, but with the added assurance of quality.
To learn more about Charles & Colvard Direct and their products, interested parties can visit www.charlesandcolvarddirect.com. This new digital trade-portal is expected to revolutionize the way independent jewelers and retailers purchase gems, providing them with direct access to high-quality, lab-created gems at competitive prices.
Filed Under: Business
0 Comments
Latest on ncarol.com
- Appliance EMT Named Among Jacksonville's Top 3 Appliance Repair Companies by ThreeBestRated®
- 3rd Annual Meditative Melodies Event Brings Global Arts and Guided Wellness to Charlotte on April 18
- Geekstorians Nominated For Best History Podcast In The 30th Annual Webby Awards
- Quality Water Treatment Unveils SoftPro Elite HE Water Softener for City Water, Setting a New Standard in Residential Water Treatment
- UK Financial Ltd Chooses PUMP.FUN App to Launch Maya Meme's Minor-League Meme Coins and Announces Lifetime Airdrop Program
- Boston Industrial Solutions Expands Its Industry-Leading UV Ink Portfolio with the Launch of a Matte Ink - Natron® UVPZ
- Vision Elite Royalty Announces Major Rebrand
- Providence Place Hosts Community Easter Event for Local Children in High Point
- Century Fasteners Corp. Exhibiting at 2026 MRO Americas Show – April 21-23, 2026 – Booth #2257
- Why Most "Artist Deals" Are Just Repackaged Services — And What Real Music Infrastructure Really Is
- Blue Sparrow Coffee named Best Matcha in Westword's Best of Denver 2026
- Ocean County College Introduces Pathways to Simplify the Student Journey and Strengthen Career Connections
- Kiko Nation Expands to Apple App Store, Achieving Full Mobile Deployment for Livestock Digital Registry Platform
- The Lawyers' Marketer Launches Claude AI Implementation Service for Law Firms
- Certified Trading Card Association and Collectors MD Launch Healthy Hobby Initiative
- Independent Artist Builds AI-Driven Soul Collective to Scale Music Creation
- L2 Aviation Earns FAA STC for Thales AVIATOR 200S for Boeing 777
- FinIQ Edu Launches High-Impact Workshop Vertical to Close the Workplace Benefits Gap—Drives 82% Surge in 401(k) Participation Intent
- HousingWire launches Mortgage Rankings, bringing a data-driven benchmark to originator performance
- J&J Exterminating Reminds Residents to prepare for Termite Swarm Season