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NEW YORK, Aug. 15, 2024 ~ Indigo, the first AI-powered home transaction platform, has officially launched today with the support of top real estate agents and teams from leading companies such as Compass, Keller Williams, eXp, and RE/MAX. The platform is currently available in Charlotte, N.C., with plans to expand to other markets in the near future.
The flagship offering of Indigo is Home Checkout, which aims to revolutionize the real estate industry by providing unparalleled transparency to buyers and sellers. This platform goes beyond traditional search portals and instead focuses on streamlining the entire transaction process through its Contracts AI and automation technology. This not only saves time and reduces human error but also creates a more transparent and enjoyable experience for all parties involved.
With the recent landmark industry settlement to decouple commissions, there has been a significant shift in how agents work and interact with clients. This has led to communication challenges and concerns about being left behind in the new industry model. Indigo's technology addresses these issues by empowering real estate professionals to lead the industry forward with transparency, data intelligence, and innovative offerings for their clients.
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A typical home transaction involves numerous forms and hundreds of pages that must be managed by multiple parties. Indigo's AI automation simplifies this process by converting contracts into connected workflows that are intelligent and intuitive. By automatically mapping, extracting, and connecting contracts, Indigo is able to provide real-time insights on trends such as commission rates and offers.
Shaival Shah, Co-Founder and CEO of Indigo, explains that their goal is to facilitate an open and transparent home transaction for all participants – agents, buyers, and sellers alike. He believes that this will become the new standard in the industry as it shifts from a search-centric model to a transaction-centric one. "Consumers and agents will demand a more accessible and intuitive experience," says Shah.
To achieve this vision of a modernized real estate experience with improved transparency, Indigo relies on its proprietary AI models. These models are able to solve both new and existing problems that were previously thought to be impossible. "In service of a more modern, transparent experience, we're confident this is where we should be doubling down," says Shah.
One of the key features of Indigo's platform is Home Checkout, which combines home listings and offer making into one collaborative experience. This allows listing agents to communicate critical seller preferences, drive demand, and collect and validate offers through their Storefronts. On the other hand, buyers' agents can quickly generate compliant offers and agency contracts using Indigo's Contracts AI-powered writing and validation tool. This provides buyers and sellers with unprecedented transparency into seller desires, market demand, and negotiations.
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Kourosh Sharifi, CFO of RE/MAX Executive, recognizes the importance of accurate and timely market data in today's rapidly evolving real estate industry. He believes that Indigo's cutting-edge platform, which leverages AI to provide crucial insights, will be a game changer for agents and clients alike.
Indigo was founded by a team of experienced entrepreneurs – Shaival Shah, Wei Gan, Paul Kim, and Frances Bryant – who have a proven track record in building successful national real estate technology brands. Shah and Gan previously founded Ribbon, a cash offers platform with over 100,000 agents and $20 billion in home offers annually. Kim was the Chief Architect at Ribbon and now leads the development of artificial intelligence for Indigo while Bryant heads real estate operations.
With its innovative technology and commitment to transparency in the real estate industry, Indigo is poised to make a significant impact on the market. As more markets are added in the coming months, it will be interesting to see how this platform transforms the home transaction process for agents, buyers, and sellers alike.
The flagship offering of Indigo is Home Checkout, which aims to revolutionize the real estate industry by providing unparalleled transparency to buyers and sellers. This platform goes beyond traditional search portals and instead focuses on streamlining the entire transaction process through its Contracts AI and automation technology. This not only saves time and reduces human error but also creates a more transparent and enjoyable experience for all parties involved.
With the recent landmark industry settlement to decouple commissions, there has been a significant shift in how agents work and interact with clients. This has led to communication challenges and concerns about being left behind in the new industry model. Indigo's technology addresses these issues by empowering real estate professionals to lead the industry forward with transparency, data intelligence, and innovative offerings for their clients.
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A typical home transaction involves numerous forms and hundreds of pages that must be managed by multiple parties. Indigo's AI automation simplifies this process by converting contracts into connected workflows that are intelligent and intuitive. By automatically mapping, extracting, and connecting contracts, Indigo is able to provide real-time insights on trends such as commission rates and offers.
Shaival Shah, Co-Founder and CEO of Indigo, explains that their goal is to facilitate an open and transparent home transaction for all participants – agents, buyers, and sellers alike. He believes that this will become the new standard in the industry as it shifts from a search-centric model to a transaction-centric one. "Consumers and agents will demand a more accessible and intuitive experience," says Shah.
To achieve this vision of a modernized real estate experience with improved transparency, Indigo relies on its proprietary AI models. These models are able to solve both new and existing problems that were previously thought to be impossible. "In service of a more modern, transparent experience, we're confident this is where we should be doubling down," says Shah.
One of the key features of Indigo's platform is Home Checkout, which combines home listings and offer making into one collaborative experience. This allows listing agents to communicate critical seller preferences, drive demand, and collect and validate offers through their Storefronts. On the other hand, buyers' agents can quickly generate compliant offers and agency contracts using Indigo's Contracts AI-powered writing and validation tool. This provides buyers and sellers with unprecedented transparency into seller desires, market demand, and negotiations.
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Kourosh Sharifi, CFO of RE/MAX Executive, recognizes the importance of accurate and timely market data in today's rapidly evolving real estate industry. He believes that Indigo's cutting-edge platform, which leverages AI to provide crucial insights, will be a game changer for agents and clients alike.
Indigo was founded by a team of experienced entrepreneurs – Shaival Shah, Wei Gan, Paul Kim, and Frances Bryant – who have a proven track record in building successful national real estate technology brands. Shah and Gan previously founded Ribbon, a cash offers platform with over 100,000 agents and $20 billion in home offers annually. Kim was the Chief Architect at Ribbon and now leads the development of artificial intelligence for Indigo while Bryant heads real estate operations.
With its innovative technology and commitment to transparency in the real estate industry, Indigo is poised to make a significant impact on the market. As more markets are added in the coming months, it will be interesting to see how this platform transforms the home transaction process for agents, buyers, and sellers alike.
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